How Women's Sports Are Winning

Olympic Gold, the rise of flag football + pay the players

Instagram/togethxer

If you want a real-time snapshot of progress during Women’s History Month, look at women’s sports.

In this episode of Last Night’s Game, Amy and Scott break down the state of women’s sports in 2026, from Olympic gold medals to professional league expansion, rising participation, record-setting salaries, and meaningful revenue growth.

We cover:

  • U.S. women dominating the Winter Olympics

  • The continued rise of the PWHL

  • Women’s flag football’s explosive growth ahead of the 2028 LA Olympics

  • The WNBA’s revenue-sharing milestone and league expansion

  • Unrivaled basketball’s record-setting pay structure

  • Softball’s Olympic return and a new professional league

  • Pro volleyball’s national expansion

  • Women’s March Madness is continuing to grow in viewership

This isn’t about potential - this is proof. The leagues are here, the talent is present (and winning), and it’s all being built right before our eyes.

PS: Want to support women’s sports? Buy tickets or merch, follow on social and celebrate their accomplishments from the rooftops.


The Last Night's Game podcast is here to take the awkwardness out of the conversation and help you join the sports conversation, even if you don't know the first thing about sports. We break down what's happening in sports in an easy-to-understand, fun way without all of the statistics and jargon, so you never have to exit stage left when the chatter at the office, dinner table or networking event switches to sports.

 

You can always catch us between podcasts at www.lastnightsgame.com or on social media. If you love us, leave us a review wherever you listen to your podcasts. And if you have feedback or questions, you can email us at theteam@lastnightsgame.com.


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The Billion-Dollar Rise of Women’s Sports—And Why It’s Just the Beginning

It’s not a trend, it’s the norm.

Women’s sports are on the rise, and the numbers show it. From record-breaking March Madness viewership to billion-dollar investments, this is the sports story you need to pay attention to.

🏀 March Madness is finally paying women’s teams after last year’s women’s championship outdrew the men’s by 3M viewers.

⚽ Private equity firms, billionaires and celebs like Serena Williams and Patrick Mahomes are investing big in women’s sports.

🏈 The NFL now has a record-breaking 15 female coaches, with a third of teams hiring women on staff.

🏐 New women’s pro leagues in volleyball, hockey and softball give top athletes career opportunities beyond college.

🥎 Tom Brady’s niece, Maya Brady, just went pro in softball, proving that athletic greatness runs in the family.

If you’re not watching women’s sports yet, you’re missing out. Get caught up on all the biggest stories—listen now!

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Sports Curious, presented by Last Night's Game, is here to take the awkwardness out of the conversation and help you join the sports conversation, even if you don't know the first thing about sports. We break down what's happening in sports in an easy-to-understand, fun way without all of the statistics and jargon, so you never have to exit stage left when the chatter at the office, dinner table or networking event switches to sports.

 

You can always catch us between podcasts at www.lastnightsgame.com or on social media. If you love us, leave us a review wherever you listen to your podcasts. And if you have feedback or questions, you can email Amy at amy@lastnightsgame.com.


Other posts you might enjoy

We know you're busy, so we've added a short 1-3 minute podcast on Monday and Friday so you can catch us on the go wherever you get your podcasts and on YouTube. DON'T FORGET TO SUBSCRIBE

Check out our Tailgate Treats for our fan favorites. GOOD STUFF

From audibles to Omahas to helmets with the green dot, there is no need to break out your decoder rings. We're talking NFL play calling. How hard can it be? LISTEN

Read More